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Kent Institute Australia | Course Bachelor of Business
Want to study for a Bachelor of Business in Australia? Choose Kent Institute Australia. Call our Sydney or Melbourne campuses on +61 2 9093 5151.
Bachelor of Business Australia | Kent Institute Australia | Sydney, Melbourne

Bachelor of Business


Bachelor of Business
CRICOS code: 074600G


About Bachelor of Business


Students in the Bachelor of Business develop the knowledge and ability to work as specialist business professionals in varied and changing business environments. The degree offers diverse core units in the first year before undertaking specialisation units, so that students have the flexibility to determine which business discipline they wish to pursue. The degree is designed to teach students the critical reasoning, communication and professional skills required in contemporary business settings. Students gain a broad understanding of business principles through the core units, and develop specialised skills in one or more business disciplines of their choice through the study of a single or double specialisation.


This course offers four specialisations:

  • Management
  • Marketing
  • Information Systems
  • Accounting


Students may also take, one of three Double Specialisations in:

  • Marketing and Management
  • Management and Information Systems
  • Marketing and Information Systems


Students who complete the Bachelor of Business (Accounting), subject to any course credits applied, will satisfy the educational requirements for admission to the major professional accounting bodies of CPA Australia and the Institute of Chartered Accountants Australia and New Zealand.


This course is available at both the Sydney and Melbourne campuses. Take a look at our campus locations page for more information on the locations and facilities on offer.


Entry pathways:


(Learn more about Course Credit and Articulation Arrangements)


Quick Guide


Campus: Sydney and Melbourne
Start dates and intakes:

  • Trimester 1: 12th March, 2018
  • Trimester 2: 9th July, 2018
  • Trimester 3: 5th November, 2018

Course duration: 6 trimesters (3 years standard duration with 2 compulsory trimesters in each year)
Study options: Full time on campus only.
International applicants: Yes.




2018 Course fee: AUD $7,600 per trimester (Learn more about Fees)
AQF Level: Level 7
FEE HELP: FEE HELP available (Domestic students only) (Learn more about FEE-HELP)
Scholarships available: Yes.
Study requirements: 4 units per trimester with a minimum of 8 units per year. Trimesters 1 and 2 are compulsory study periods for all continuing students.

  • Written assessments
  • Group projects
  • Oral presentations
  • Examinations


Admission Criteria


Applicants must meet the academic and English language admission criteria for Kent Higher Education courses.
(Learn more about Kent’s admission criteria)

ATAR Profile for Those Offered Places Wholly or Partly on the Basis of ATAR in Trimester 1, 2017

(ATAR-based offers only, across all offer rounds) ATAR (OP in QLD) (Excluding adjustment factors) Selection Rank (ATAR/OP plus any adjustment factors)
Highest rank to receive an offer * L/N if< 5 offers L/N if< 5 offers
75th percentile rank to receive an offer # L/N if< 5 offers L/N if< 5 offers
Median rank to receive an offer # L/N if< 5 offers L/N if< 5 offers
25th percentile rank to receive an offer # L/N if< 5 offers L/N if< 5 offers
Lowest rank to receive an offer * L/N if< 5 offers L/N if< 5 offers

* L/N – indicates low numbers if less than 5 ATAR-based offers made
# N/P – indicates figure is not published if less than 25 ATAR-based offers made

Student Profile

The table below gives an indication of the likely peer cohort for new students at the institution. It provides data on students that commenced undergraduate study and passed the census date in the most relevant recent intake period for which data are available, including those admitted through all offer rounds and international students studying in Australia.


Applicant Background Number of Students Percentage of all Students
(A) Higher education study
(includes a bridging or enabling course)
L/N %
(B) Vocational education and training (VET) study L/N %
(C) Recent secondary education

  • Admitted solely on the basis of ATAR (regardless of whether this includes the impact of adjustment factors such as equity or subject bonus points)
  • Admitted where both ATAR and additional criteria were considered (e.g. portfolio, audition, extra test, early offer conditional on minimum ATAR)
  • Admitted on the basis of other criteria only and ATAR was not a factor (e.g. special consideration, audition alone, schools recommendation scheme with no minimum ATAR requirement)
L/N %
(D) Work and life experience
(Admitted on the basis of previous achievement other than the above)
L/N %
(E) International students 187 100%
All students 187 100%

L/N – Low numbers: the number of students is less than 5.
N/A – Data not available for this item.
N/P – Not published: the number is hidden to prevent calculation of numbers in cells with less than 5 students.


Course Structure:

The course consists of 24 units. Students can choose 1 of 4 specialisations or a double specialisation in either Management and Information Systems or Marketing and Information Systems.

Specialisation Core Units Specialisation Units Elective Units* Total Units for Completion**
Management 10 7 7 24
Marketing 10 7 7 24
Information Systems 10 7 7 24
Accounting 10 10 4 24
Double Specialisation 10 14 0 24

*Elective units can be chosen from any other area of specialisation.


Bachelor of Business – Unit Guide


  • BACT105 Business Accounting
  • BCOM101 Business Communication
  • BECO107 Business Economics
  • BLAW204 Business Law
  • BSTR301 Business Strategy
  • CRSE108 Corporate Social Responsibility and Ethics
  • MGTP102 Management Principles
  • MKTP103 Marketing Principles
  • OGBH201 Organisational Behaviour
  • QMTH104 Quantitative Methods
  • CCMT313 Cross Cultural Management
  • CNMT210 Change Management
  • ENTP205 Entrepreneurship
  • FINM202 Financial Management
  • HRMG203 Human Resource Management
  • ITMG306 International Management
  • LEMT305 Leadership for Managers
  • DBFN212 Database Fundamentals
  • DWIN309 Developing Web Information System
  • ENSN201 Enterprise Social Networks
  • ITBO201 IT for Business Organisations
  • PAQM321 Project and Quality Management
  • SYAD310 Systems Analysis & Design
  • WPDD202 Web Page Design and Development
  • CBEH209 Consumer Behaviour
  • IMCO211 Integrated Marketing Communications
  • IMKT 212 Internet Marketing
  • ITMK208 International Marketing
  • MARK210 Customer Relationship Management
  • MKMR303 Marketing Research
  • MKST304 Marketing Strategy
  • ACIS215 Accounting Information Systems
  • AFNR315 Advanced Financial Reporting
  • AUDT317 Auditing
  • BAVA320 Business Analysis and Valuation
  • CLAW314 Corporate Law
  • COAC216 Cost Accounting
  • COAC218 Corporate Accounting
  • FIAC214 Financial Accounting
  • FINM202 Financial Management
  • TLAW317 Taxation Law